v2026.9.8
Release date: September 14, 2026
New Features
Exclude tags in bulk messages
When creating or editing a campaign, you can pick tags that must not receive the send — for example stop messages, opt out, or any organization tag. Anyone with one of those tags is left out, even if they also match a stage or an included tag.
What is it for?
- Honor unsubscribe requests without removing contacts from include lists
- Avoid sending to people who asked to stop receiving campaigns
- Refine the audience before you confirm the send
- See the recipient estimate with exclusions already applied
How to use it?
- Open Bulk messages and create or edit a campaign
- Under Recipient filters, use Tags to include the audience
- Under Excluded tags, check the tags that should stay out
- Review the estimate: it already subtracts anyone with an excluded tag
- Save and start the campaign when you are ready
A tag cannot be selected on both sides at once. If Excluded tags is empty, behavior stays the same as before.
Full guide: Bulk messages — exclude tags
Benefits
- Fewer unwanted sends and better respect for opt-out requests
- More precise campaigns without building lists by hand
- An estimate that matches who will actually receive the message